Industries we serve

Digital Marketing by Industry

Some industries pay far more for every click and every lead, so their marketing has to be built around how their customers choose. These are the industries we focus on for US businesses.

Industries

Industries we serve

Law firms

SEO, Google Ads and Local Services Ads for personal injury, family, immigration, criminal defense and estate planning firms. Legal has the highest median cost per click on Google Ads: $9.87.

Dental and healthcare

Local SEO and Google Ads for dental and medical practices. Dentists pay a median $8.00 per click.

Home services

Local SEO, Google Ads and Local Services Ads for HVAC, roofing, plumbing and other home service businesses. Home and home improvement clicks cost a median $8.33.

E-commerce and Shopify

Shopify SEO, Google Shopping and Meta Ads for online stores, with purchase tracking set up first.

Click costs: WordStream Google Ads Benchmarks 2026, a sample of 13,474 US search campaigns from April 2025 to March 2026. Figures are medians.

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